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SEIA Joins National #PutSolarOnIt Day with I LIKE SOLAR Initiative

Thursday, Jun 19 2014

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Press Release

WASHINGTON, DC – Teaming up with more than 30 leading environmental and energy groups, the Solar Energy Industries Association (SEIA) today announced its participation in the National #PutSolarOnIt Day of Action this Saturday.

Scheduled for the longest day of the year, as well as the first day of summer, #PutSolarOnIt has registered 65 different events across the country, and tens of millions of people are expected to be reached online. All across America, people will be taking action to #PutSolarOnIt – to turn homes, places of worship, schools, land and community rooftops into job-creating solutions to climate change.

SEIA is urging Americans  who already have rooftop solar to go one step further and put solar on their Facebook profile using SEIA and The Climate Group’s innovative I LIKE SOLAR app, which allows people to "solarize" their Facebook profile and show their solar pride.

"With nearly 450,000 residential solar photovoltaic (PV) systems throughout the U.S. and 180 million Facebook users, I LIKE SOLAR has the potential to foster a robust community of solar owners to share their stories and connect people who want solar with those who have solar through Facebook," said Rhone Resch, president and CEO of SEIA. "This campaign has the potential to greatly expand the adoption of solar by consumers in the the U.S., creating new American jobs, benefitting the U.S. economy and protecting our environment."

The I LIKE SOLAR initiative uses the power of social media and solar energy’s widespread popularity – demonstrated by a recent national Hart poll which shows that 9 out of 10 Americans favor more solar deployment – to multiply the power of rooftop solar. Researchers at the University of Texas, Austin found that interaction with a friend, relative or neighbor with solar can spur someone to “go solar” three times faster.

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About SEIA:

Celebrating its 40th anniversary in 2014, the Solar Energy Industries Association® is the national trade association of the U.S. solar energy industry. Through advocacy and education, SEIA® is building a strong solar industry to power America. As the voice of the industry, SEIA works with its 1,000 member companies to champion the use of clean, affordable solar in America by expanding markets, removing market barriers, strengthening the industry and educating the public on the benefits of solar energy. Visit SEIA online at www.seia.org

Media Contacts:

Ken Johnson, SEIA Vice President of Communications, [email protected] (202) 556-2885
Samantha Page, SEIA Press Officer and Communications Manager, [email protected] (202) 556-2886