New federal telemarketing laws went into effect in October 2013. Solar marketing and sales management could previously focus exclusively on the return on investment from consumer telemarketing activities. Now, telemarketing compliance is a critical part of risk management and financial consideration.
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SEIA is the solar energy industry’s go-to source for the latest coverage on solar power, including U.S. and international policy, research and polls, business and financing trends, and more. Our staff strives to support the media covering solar energy issues and guide our members on effective media outreach with clear statements, background materials, news and multimedia resources.
SEIA is committed to informing policymakers, the media, and the American public about the benefits of solar energy for today’s communities, our economy, and our country.
Learn more from our statements and industry news below.
At Solar Power International in Chicago, you may have noticed that the solar industry consists of an amazing array of types and sizes of companies. At Solar Marketing Group, I am lucky to get to work with companies that run the gamut of the solar space and while these companies have their own unique needs, one thread connects us all: We all benefit from growing the amount of solar installed. The industry’s growth comes from a lot of different things, but all of these factors can be spurred or thwarted by political action (or inaction, as the case may be).
The mindbogglingly large number of people in the world–1.3 billion–without access to electricity is providing a growing market opportunity for a lot of social entrepreneurs. I just wrote about one, Nokero, selling solar-powered light bulbs.
US Senator for Colorado, Mark Udall and his cousin, Tom Udall, senator for New Mexico have teamed up to introduce legislation that would set renewable energy targets for utilities.
The legislation introduces the first national threshold, for utilities to purchase 25% of their energy from renewable resources by 2025.
A growing number of major corporations with operations around the world are harnessing energy from the sun to save on electricity bills. The Solar Energy Industries Association and Vote Solar recently released data showing some of the most iconic brands have gone solar in 2013.
Five years ago, North Carolina became the first state in the Southeast to set a renewable energy and efficiency standard. The 12.5 percent by 2021 standard is a great goal, and we should keep raising the bar.
Arizona has the best solar resource in the country. Outside of California, no other state boasts as much installed solar capacity, and Arizona has added thousands of solar jobs in recent years, making solar energy a true homegrown success story.
Colorado’s solar-power industry is readying a “Million Solar Roofs” campaign to raise the amount of solar power generated in the state to 3,000 megawatts — nearly one-fifth of the state’s electricity use.
As the United States continues a slow climb out of economic difficulty, one industry continues its steady ascent — the solar energy industry. And with more than 224 sunny days last year in San Antonio alone, Texas could play a big role in this ascent now and in the years to come.
A study released today by the Vote Solar Initiative finds that net-metered rooftop solar will provide more than $92 million in annual benefits to ratepayers of California's three investor-owned utilities.