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Regional Development Manager


Organization Description

The Solar Energy Industries Association (SEIA) is the national trade association of the solar energy industry representing nearly 1,000 companies from around the world.  Our mission is to build a strong solar industry to power America. We achieve that aim by supporting pro-solar policy at the federal and state level, developing cutting-edge industry research, and speaking as the voice of the solar industry to press and public.

At SEIA, our staff arrives every morning knowing that their work improves our country's energy independence, cleans our air and water, and strengthens our economy through the creation of more than 250,000 U.S. jobs.  Combining a strong sense of purpose and a great work environment has resulted in SEIA being selected as one of the “Best Non-Profits” to work for in America.

Position Description

The Regional Development Manager reports to the Vice President of Member Engagement. The core function of this position is to retain and recruit new corporate members in a geographically focused area (California and Arizona). Related duties include but are not limited to:

  • Lead customer service efforts by creating and maintaining relationships with current member companies.
  • Develop strategies to effectively exceed retention objectives with a focus on revenue and net gain growth. Benchmark best practices with other campaign-style fundraising operations and utilize the expertise of successful staff members in order to develop innovative approaches for short and long-term growth.
  • Develop leads by researching companies and industry trends.
  • Lead an account through the full sales life cycle from lead to close.
  • Work with existing members to “upsell” them into premium categories of membership.
  • Travel to trade shows, conferences and other events on a regular basis for in-person recruitment.
  • Create a pre, on-site and post event sales strategy and plan, including systematic follow-up with potential members.
  • Direct and support efforts to effectively integrate the Membership Department’s activities with other departments throughout SEIA especially with Government Affairs, Research, and Communications.
  • Update and maintain active pipeline with Salesforce CRM.
  • Take the lead on efforts to effectively integrate the Membership Department’s activities with other departments throughout SEIA.
  • Effectively communicate value of SEIA to companies based on geo-political priorities of SEIA and work with the State Affairs team to help members understand how to engage with SEIA and the broader solar industry.
  • This position description should not be construed to imply that the requirements are the sole standards for the position. Incumbents are expected to perform all other duties as required.

Professional Experience, Education and Other Qualifications

  • Bachelor’s degree required.
  • Minimum 3-5 years of experience cold-calling and in-person sales (experience in association sales preferred but not required).
  • Must excel at in-person and phone meetings with members and prospective members, building rapport, and closing sales in a professional manner.
  • Ability to close all types of sales from: small regional businesses to C-level Executives at Fortune 500 companies. Must be creative in developing innovative new methods for member recruitment and retainment and proven success in implementing them
  • Experience with renewable energy and solar technology preferred but not required.
  • Advanced skills or experience with Salesforce and Pardot.
  • Excellent oral and written communication skills.
  • Strong skills in process management, database management, and project management with ability to work independently and as part of a team.
  • Strong ability to prioritize multiple tasks, meet deadlines and be a team player.
  • Ability to travel required

Working Conditions

  • Work is in an office environment
  • Work location: California (remote)

To Apply

Please submit a cover letter, resume and salary history to with the subject “2021 Regional Development Manager.” No calls please; direct applicants only, no search or placement firms. Positions are open until fIlled. SEIA is an equal opportunity employer.

Working at SEIA

SEIA values diversity, inclusion and equity within our organization and the promotion of these values across the solar industry. We strive to welcome different perspectives, identities, and backgrounds, regardless of job function in order to create a more resilient organization that supports a strong, equitable solar industry. SEIA envisions an industry that is committed to fostering a culture of inclusivity. We aim to achieve this by encouraging openness and transparency about diversity issues and progress. We will develop strategies, programs, and tools that seek to equalize opportunities within SEIA and allow for discussing and sharing best practices within the solar industry.

SEIA provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, SEIA complies with applicable state and local laws governing nondiscrimination in employment in every location in which we employ staff. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

SEIA expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Learn more about SEIA at